One live content plan
Replace parallel files and status chasing with one shared calendar across pipeline, month, week and list views.
Configured content operations
Cadence
Cadence takes the spreadsheet a business already relies on and turns it into a structured workspace for planning, drafting, review, approval, scheduling and reporting—without asking the team to re-enter a year of work.
The starting point
Its useful structure becomes the foundation of the workspace, with gaps and inconsistencies resolved during onboarding. Cadence preserves dates, channels, campaigns, pillars and the content work the business has already invested in.
This is assisted migration, not a generic upload-any-workbook promise. Each source file is reviewed and mapped so fields, statuses and dates arrive correctly in a workflow configured around the organisation.
Business benefits
Replace parallel files and status chasing with one shared calendar across pipeline, month, week and list views.
Move work through drafting, review, approval, scheduling and publishing with the brief, copy, asset and feedback kept together.
Attributed change requests and completion states remain associated with the content, supporting review, follow-up and handover.
Review publishing activity, social and website performance, and prepare editable management reports with charts and PDF export.
Keep campaign images available to the team, show where they are already used and apply a clear review status.
When someone is away or moves on, the brief, the feedback and the decision history stay with the post rather than in their inbox.
Assign Viewer, Editor, Admin, Super Admin and Developer access, with clear boundaries for editing, reporting and administration.
Publish through configured company website and social connections, with explicit scheduling controls and separate delivery results. LinkedIn articles are published manually.
Shape terminology, defaults, reporting and approved publishing connections around the way the organisation actually works.
Review and accountability
Content reviews require a clear record of the requested changes, the responsible team members and the decisions made before publication.
Cadence retains the review history alongside the content, providing continuity through preparation, approval and subsequent handover.
Each requested change is recorded separately, with attribution and a visible completion state.
Image-related change requests remain visible alongside the content and the asset, so the team can follow the review history.
Review notifications and the shared activity record help the team identify responsibilities and the next action.
Assisted onboarding
Understand the existing workbook, calendar rhythm, channels, approvals and team responsibilities.
Match spreadsheet columns and business terms to Cadence fields, statuses, dates, pillars and campaigns.
Run a controlled migration, reconcile the totals and sample records before the workspace is accepted.
Set roles, defaults and connections, then show the team how its existing process works in Cadence.
Measured rollout
Cadence is introduced around an agreed workflow and checked against the team's existing content plan before wider use.
Early use focuses on data quality, permissions and day-to-day fit. Broader claims should follow sustained use, not precede it.
Begin with a defined group, review what works and expand only when the process has settled.
Commercial use
Workbook review, field mapping, controlled import, validation and workspace configuration.
Commercial permission for the business to use its configured Cadence workspace.
An agreed service for operation, maintenance, backups, updates and day-to-day support.
Additional workflows, reports and approved connections to company websites and social platforms.
The business keeps its content, brand assets, source files, business data and publishing credentials. Cadence provides the software, configured workflow, implementation, maintenance, support and agreed commercial licence.
Built as a real product
Browser workspace for desktop, iPad and tablet
Postgres data, authentication, storage and activity history
Managed deployment with a verified release process
Five access levels with permissions enforced in the application and database
Review, rename and delete run through guarded routines, with a restorable bin
Excel-compatible and CSV routes out of the workspace
Start with the spreadsheet the team already uses. A short review can identify what should be carried across, what needs cleaning and how Cadence should be configured around the business.
Documentation
Download the Commercial Overview for an introduction to Cadence. Request the complete information pack below for the Technical Data Sheet and Frequently Asked Questions as well.
Further information
Receive the Commercial Overview, Technical Data Sheet and Frequently Asked Questions by email. Tell us a little about your organisation so we can respond to your requirements.